Three Critical Steps To Acing The Next-Generation Job Interview
1. Act like you want to be there, doing this and showing off your skills.
Being energetic over a video interview can go a long way in making you stand out against other candidates that seem bored or uncomfortable, Sharef says. Even though it might be more difficult to seem enthusiastic about a job when you are just talking to the camera, you should try to come across as excited and passionate about why you want to be there.
Similarly, when asked in advance to perform a task, it’s critical to exude enthusiasm for the project. “How do you want me to be excited about you when you seem bored by the task or your presentation,” Sharef asks. “It’s about putting yourself out there and showcasing what you can bring to the table.”
2. Perfect your overall pitch.
Whether in a video interview, written presentation or the all-important face-to-face showdown, Sharef says it’s critical to develop—and put to memory—a two minute pitch about yourself. In videos you will often be asked to lead with this pitch, she says, but in person they’re a handy tool should you reach the end of the formal questions and feel you haven’t had the chance to best introduce yourself.
Really think about what you want to get across, she says, what experiences you’d like to highlight, what sets you apart from other candidates and compose a narrative that makes sense. Practice this “elevator pitch:” who am I and how do I explain myself in a minute?
3. Make sure you know the company, its competitors and the industry inside and out.
It’s no surprise that companies expect you to understand the position and know the company well. Still, despite the ongoing advice in this arena, Sharef says she so rarely meets with candidates who’ve done their due diligence. To remedy, HireArt and other proponents of the challenge-based interview often build a learning experience into the hiring process—they may ask you to find X,Y and Z on their corporate site and be prepared to discuss, she says by way of example.
If you score the opportunity for an interview—even if it’s only via video or Skype–use this information at every chance you get, Sharef says. “Articulate specifically why you want to work at the company – what specifically drew you to this position,” and as always, do your best to identify and showcase the skills and experience you have to meet those specific needs.